How do you communicate your PASSION for your PRODUCT?
The two latest episodes of Paint Yourself Into the Picture have uncanny synchronicity. Both my guests are incredibly talented women who are passionate about their product, and yet were struggling to communicate that passion to their potential audience.
This means no business and no sales. And that’s a BIG PROBLEM, especially when you want to turn your passion into a viable business.
Here’s what I noticed:
Both women stopped their flow when it came to marketing.
For one guest coachee, Tonyehn Verkitus, the uplifting message that inspired her felt ‘cheesy’ (her word) when she put it into marketing materials, and that icky feeling stopped her in her tracks. But was her message really cheesy? Click here to see what unlocked Tonyehn’s inner marketing mastery.
The other guest coachee, artist Jamie Holland, struggled to translate her highly intuitive creative process into a ‘rational explanation.’ But was the goal of a ‘rational explanation’ helping or hurting her? Was there a more successful, exciting and comfortable way for her to communicate about her product? Click here to find out!
Watch both episodes to see how I help them unblock their ‘marketing energy’ and allow their passion and creativity to flow freely in both product and promotion.
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